Job Overview
Responsibilities for Digital Content and Marketing Specialist
- Developing marketing campaigns based on research, consumer behavior, and industry standards
- Determining the best ways to reach target audiences through various media channels such as radio, television, magazines, social media, and online advertisements
- Conducting research to identify potential customers and determine their needs, interests, and buying habits
- Implementing a company’s marketing plan by designing brochures, catalogs, or websites
- Promoting products or services through sales campaigns, trade shows, and public relations activities
- Creating and maintaining an online presence for the company through a website, blog, or social media sites such as Facebook or Twitter
- Analyzing data to determine what is working well and what can be improved upon in order to improve performance in future campaigns
- Working with designers to create advertisements, brochures, catalogs, or other promotional materials
- Researching new trends in technology, industry standards, and customer preferences in order to create effective marketing strategies
Qualifications for Marketing Specialist
- Bachelor's degree in business administration, marketing, communications, or a related field
- 2-5 years of experience in marketing
- Strong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Salesforce), and content management systems
- Excellent analytical skills and a knack for data analysis
- Strong written and verbal communication skills
- Skilled in writing and editing content with an attention to detail
- Strong prioritization, organization, and project management skills
- Ability to travel to the Hamptons occasionally
Schedule:
Supplemental pay types:
Smart Home Integration offers a tremendous growth opportunity for a variety of skill sets including sales, technician, project management, operations and more.
According to CEDIA, the global trade association for the home technology industry, the most recent 2021 Integrated Home Market Analysis reports the estimated value of the integrated home market at $20.1B. Categories experiencing the most growth include lighting, motorized shades, lighting control, and networking. Smart Home Integrators offer careers in sales, operations, marketing, project management, finance, merchandising, purchasing, technical trades, and customer service. If you’re seeking to make an impact from the start of your career, spark impressive change, learn new or innovative skills, and most importantly, gain success in a field that rewards ambitious hard workers, a Smart Home Integration opportunity is for you!
Benefits of working in Smart Home Integration
Opportunity for Growth
If you want a responsible and engaging position in a fun environment, why not choose the Smart Home Integration sector. With the proper training and career road map, you can write your own ticket!
Gain In-Demand Skills
As consumers focus on improving and connecting their lives at home, growth in the smart home sector is booming.
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